The Wellness Revolution Podcast with Amber Shaw
495. The Smarter Way to Choose Your Black Friday Offer
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Black Friday is coming, but does that mean you need to create a brand-new offer to sell?
In this episode of The Divorce Revolution Podcast, I’m kicking off a two-part Black Friday series to help you figure out what actually makes sense to sell this year without creating a bunch of extra work for yourself just because everyone else is launching something. Because here’s the thing: you might already have the perfect Black Friday offer sitting right in front of you.
If you’ve been staring at Black Friday wondering what the heck you’re supposed to sell, whether you need something new, or if you should stick with what you already have, this episode is for you.
Resources Mentioned:
What I Discuss:
- 00:57 Why waiting until actual Black Friday could already put you behind
- 02:30 How to decide what actually makes sense for you to sell
- 03:23 What to look at before you even think about creating a new offer
- 05:14 How to know if there’s actually demand for your new idea
- 06:58 How I’ve used Black Friday to pre-sell a bigger offer before it launched
- 08:11 Mini courses, paid workshops, bundles, and other lower-ticket options
- 09:08 Is your offer actually not working, or are you just not selling it consistently?
- 10:29 Why your clients’ actual words should shape your Black Friday messaging
- 13:54 When creating something brand new actually makes sense
- 16:04 How to repackage what you already have instead of starting from scratch
- 19:24 The questions to ask yourself before deciding on your Black Friday offer
- 20:48 What we’re getting into in Part 2 of the Black Friday series
Find more from Amber Shaw:
Instagram: @msambershaw
Website: ambershaw.com

