415. Why Every Coach Needs a Signature Framework (and How to Start Thinking About Yours)

Have you ever wondered why some coaches stand out effortlessly while others struggle to get noticed?

 

In this episode of The Divorce Revolution Podcast, I’m diving into why every coach—especially if you’re just starting out—needs a signature framework. I break down what a coaching framework really is (hint: it’s not just PDFs and session outlines), why it matters for both your confidence and your clients’ results, and how to start thinking about your own method without overcomplicating it. I’ll also share how having my 3C Framework has completely changed the way I market, sell, and deliver my programs and how it can do the same for you.

 

If you’ve been spinning your wheels wondering why your coaching business feels unclear, unstructured, or hard to sell, then this episode is for you

 

Resources Mentioned:

• Join the waitlist for ReNewU, my signature group program for divorced moms ready to launch a coaching business that actually pays: https://products.ambershaw.com/signature-waitlist

 

What I Discuss:

• 01:05 Why having a signature framework changes everything
• 01:59 How to position your offer so it actually stands out
• 06:41 Breaking down my 3C Framework: clarity, confidence & client attraction
• 11:34 Simple ways to start building your own coaching method
• 15:34 How your framework can be the launchpad for your business

 

Find more from Amber Shaw:

Instagram: @msambershaw

Website: ambershaw.com