499. Why Your Business Strategy Isn’t Working (And What Your Stage of Business Has to Do With It)

LISTEN & SUBSCRIBE

You’ve invested in the courses, tried different strategies, maybe even created a low-ticket offer or a membership. But you’re STILL struggling to sign clients consistently. What if the problem isn’t that you haven’t found the right strategy, but that you’re investing in strategies your coaching business isn’t ready for yet?

In this episode of The Divorce Revolution Podcast, we’re talking about something I see happen ALL the time with coaches who are doing everything they think they’re supposed to do but aren’t seeing the sales they want. Because listen, there are a million different ways to grow an online coaching business: ads, funnels, webinars, memberships, group programs, you name it. And I’m not saying those strategies don’t work but just because a strategy is working for another coach doesn’t mean it’s the right move for YOUR business right now.

Today, I’m breaking down why knowing what stage of business you’re in matters so much, what needs to be working BEFORE you start adding more strategies, and how to figure out where your current client attraction process is breaking down. I’m also sharing the story of a client who had 14,000 followers and was getting people into her DMs but still couldn’t convert them into paying clients. She thought she needed more offers, but that wasn’t her problem at all.

If you’ve been investing in courses, trying new strategies, and adding more offers to your coaching business but still can’t figure out why you’re not signing clients consistently, then this episode is for you.

Resources Mentioned:

• Register for FREE for #YourNextFive to learn the exact 7 day, rinse and repeat, social media promo that reliably converts 1-5 new clients every single time you run it.
• Join the ReNewU Interest List

What I Discuss:

• 00:26 Why chasing another strategy might be keeping you from signing consistent clients
• 01:32 The foundational client attraction process you need to fix before adding anything else
• 05:11 Why the overeducated coach keeps investing in strategies that aren’t making her money
• 06:55 How to tell if a new strategy is actually right for your coaching business
• 10:32 Why you don’t need multiple offers or revenue streams to reach consistent $5K and $10K months
• 13:30 How to figure out what’s broken when your content, DMs, or sales calls aren’t converting
• 18:25 Why my client Carrie wasn’t signing clients despite having 14,000 followers
• 20:12 Why you need to get your client attraction process working BEFORE you try to scale
• 21:27 The four questions to ask before investing in another business strategy
• 22:21 Why simplifying your business might be exactly what you need to start signing more clients

Find more from Amber Shaw:

Instagram: @msambershaw

Website: ambershaw.com